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Indeed ads – considerations while choosing a title (Mobile visibility)

Purpose: Avoid issues with performance and obtain results by selecting the right words on the ads

Every now and then, Indeed tends to run batch changes integrations during their Quality Search Process, these changes include preventing accounts from getting results with “Forbidden” words on the Job Ad titles, these words can be (but not limited) to:

-Full Time
-Near to “X” location
-Amazing pay
-Hiring Immediately, etc.

In order to avoid this Mobile visibility ban, we have to advertise the jobs just by the title (House cleaner/Housekeeper, Irrigation specialist, Laborer, etc), e.g.:

In order to have a deep understanding about this topic, we have to know the 2 ways Indeed advertises the jobs and the type of visibility they can achieve:

Organic (This can be free or sponsored jobs): They disappear in 4 months if they were not reposted, this set has full mobile visibility
Sponsor only: Indeed shows the Job only to those who created a new account with them (new Indeed applicants) which is limited and this tends not to include the mobile visibility


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