Business Personality

  • Laughing on calls/Zooms
  • Laugh on every sales call – even if it’s the same joke each time, just making clients feel comfortable with us
  • We got you – we are here to make it easier and each communication we have with our clients should reflect this!
  • First name basis – we call our clients by their first names in communications and expect the same from them =)
  • Listen for things about FORD
    • Family/Team
    • Occupation/Industry
    • Recreation/Hobbies
    • Dreams/Goals
  • This info helps with connecting and delivering a better experience overall. Please add any information to the HS notes
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